What is one extra sale worth to you?

Your numbers next to what the plan includes, so nothing on the pricing page comes as a surprise.

Key limits

• Today you convert 3% of 800 leads, which is about 24 sales a month.
• We assume your team works 6 days a week, 9 hours a day, so about 56% of leads arrive when nobody can call.
• Leads called the next working day convert at about 60% of the rate of leads called straight away. Branofy calls them in 10 seconds.
• Faster first calls and follow-ups add a few percent more. Total extra sales are capped at 60% of today’s sales, and the result shows half of that. It is a conservative estimate.
• Agent time saved: Branofy handles the first call, retries and qualification, about 5 minutes per lead. For 800 leads that is 67 hours, 9% of your 4 agents’ month, worth about ₹9,470 of salary time. It is time freed for closing, not a salary cut.
• After the sale: we use 3% of your yearly customers buying again and 4% bringing a new client through a referral (the boxes above, pre-filled with typical rates for your industry), once reviews, wishes and referral asks go out automatically. Solo counts half of this because it has 10 automation triggers. These are typical rates, not guarantees.
• Buying separately: a CRM at about ₹500 per user a month (Zoho Bigin starts at ₹400, Zoho CRM and TeleCRM at about ₹800), a WhatsApp API platform at about ₹1,800 a month (AiSensy starts at ₹1,500, Wati and Interakt are listed from about ₹3,500 to ₹5,000), about ₹0.20 per template message on top of Meta’s own fee at 4 messages per lead, a workflow and automation add-on at about ₹2,000, and AI calling at about ₹3.5 a minute (usually ₹3 to ₹5).
• The comparison follows the plan you select. Calling minutes are priced at the larger of what you need and what the plan includes, so a bigger plan is compared with the same capacity bought separately. Solo counts one user, and plans without AI chat replies leave out the unified inbox and the AI WhatsApp agent. The Conversions API is counted on Convert and Scale only.
• Meta’s own message fee is the same whichever platform you use, so it is left out on both sides. Branofy adds no markup on it.
• Also counted: SIM-based calling at about ₹500 per user (Runo lists about $10 a user a month billed yearly, roughly ₹900 with its CRM, and Sahay’s Call Intelligence is ₹1,200 a user with CRM included); a multi-channel inbox at about ₹2,500 (these tools list in dollars, for example Tidio from $29 and Respond.io from $79); and a Meta Conversions API gateway at about ₹750 (Stape from $8 per pixel a month on annual billing). Branofy includes the inbox with the Inbox Agent and the Conversions API on Convert and Scale.
• Not counted: setup fees, AI chat reply credits, and the agency or developer time to set up and maintain Conversions API. Vendor prices change, so check a live quote before you rely on any of these figures.
• AI replies: one reply is one automatic answer the AI chat sends to a customer. We assume about 10 per lead a month. Replies beyond the plan are ₹0.20 each on Growth and Convert and ₹0.15 each on Scale.
• All plan limits come from the Branofy price list of 24 October 2026. Prices exclude 18% GST and the one-time ₹5,000 onboarding fee.